Zoki’s Creative Universe

Zoki’s Creative Universe

UNFILTERED Substack

Part 1/10 - UNFILTERED Substack: You Don’t Need a Niche - You Need Nerve

The Loudest, Rawest Course Ever Built to Turn Your Voice Into Income

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Zoki’s Creative Universe
Apr 22, 2025
∙ Paid
UNFILTERED Substack - The Loudest, Rawest Course Ever Built to Turn Your Voice Into Income, Module 1 - YOU DON’T NEED A NICHE - YOU NEED NERVE, by Zoran Rogic
UNFILTERED Substack - The Loudest, Rawest Course Ever Built to Turn Your Voice Into Income, Module 1 - YOU DON’T NEED A NICHE - YOU NEED NERVE, by Zoran Rogic

MODULE 1: YOU DON’T NEED A NICHE - YOU NEED NERVE

This is the post that wakes your voice up. This is the module that starts your income.

Disclaimer: This isn’t advice. Not medical, not legal, not financial, not therapeutic. Just raw words. Read with your own brain. Decide with your own life.


Let’s kill that soft myth that’s been duct-taping your mouth shut:

“You need a niche to grow.”
“You should wait until you’re clear before you charge.”
“You have to sound consistent. Clean. Marketable. You need a brand.”

No. You. Don’t.

You don’t need a tidy label.
You don’t need a clean lane.
You don’t need a cute elevator pitch with bullet points and audience avatars.

You need nerve.
You need sentences that make someone flinch.
You need the kind of truth that makes silence feel louder.
You need a voice that sounds like a confession, not a campaign.

That’s what spreads.
That’s what hits.
That’s what gets the kind of subscriber who pays to feel something real.


🔥 What Actually Gets You Paid on Substack

Let’s stop pretending it’s this:

  • A perfectly written About page

  • Posts that offer “helpful” value in 3 steps

  • A calendar where you post weekly like a responsible little creator

It’s not that.

It’s this:

  • One line that hits someone like a slap to the face

  • One sentence that pulls a memory out of them they forgot they buried

  • One truth they’ve been terrified to say - until you said it first

It’s not being helpful. It’s being undeniable.
It’s not providing “value.” It’s lighting a fuse.

Write like you’re the last voice left on Earth that still says what they mean.
The second you do that?

💥 People pay
💥 People share
💥 People follow you straight into the fire and ask for more


🤬 “But What’s My Niche?!”

That question is a stall tactic.
That’s fear in a disguise that sounds smart.

It’s just a nice way of saying:

“I’m still scared to say what I really think online.”

You don’t need to narrow yourself down.
You need to explode.
You need to get loud about what you can’t shut up about.

That’s the real game.
Not niche → brand → trust → money.

It’s:

Voice → Vibe → Velocity → Subscribers

Your niche isn’t a topic.
It’s not “marketing tips” or “emotional healing” or “entrepreneurship.”

Your niche is a temperature.
A pulse.
A nerve.

It’s when you say the thing that makes someone stop and go,

“Holy sh*t. I needed that and didn’t even know it.”


🧠 THE TRUTH ABOUT MONEY ON SUBSTACK

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